Hogarth Worldwide is the world’s leading creative content production company. Born to make the best work brilliantly, we combine craft, insight and technology to bring creative work to life for many of the world’s most famous brands.
About Hogarth
Hogarth Worldwide is the world’s leading creative content production company. Born to make the best work brilliantly, we combine craft, insight and technology to bring creative work to life for many of the world’s most famous brands.
We are responsible for delivering all aspects of creative content across all existing channels. We are experts in designing, developing and delivering content to serve all media - TV, digital, social, print and OOH.
About Hogarth's Addressable Content Capabilities
We understand the importance of innovation, and we continually strive to be at the forefront of industry developments. As addressable content experts, we recognise the need to harness the power of data and technology and marrying the right media with the right message, to deliver highly targeted and contextually relevant messages consumers.
We are market leaders in all aspects of data-driven strategies and dynamically-delivered campaigns.
The Role
We are looking for an experienced client-facing Account Director who can lead and deliver key strategic projects for our clients, working closely with our clients and our media partners.
With a sharp focus on data-driven and technology enabled content, we need an individual with solid experience in delivering highly complex projects and an in-depth understanding of all aspects of the addressable content production process, including its role within the Digital Advertising ecosystem.
Key Project Delivery Responsibilities
The role will be versatile, diverse and embrace all areas of integrated creative, production and media activation and will consist in:
- Supporting the Addressable Content Team’s efforts in the region
- Helping to refine and clarify, and interpret client briefs
- Working closely with Project Management to ensure excellence in delivery
- Coordinating all relevant parties and leveraging the Hogarth production hubs (Digital, Social and Video), clients and agencies
- Operating a single point of contact externally for key milestones and deliverables, ensuring timely and accurate delivery
- Monitoring internal workflows, identifying areas for improvement and making recommendations
- Evaluating campaign learnings to inform future efforts and growth opportunities
Client Management Responsibilities
- Deliver seamless creative production capabilities across GroupM and non-WPP agencies and Hogarth's direct clients
- Grow our partnership business through excellence in execution and delivery
- Build key relationships across external and internal clients
- Work closely with your counterparts to build a truly global practice, exchanging learnings and best practices where possible
- Drive integrated content solutions that leverage our scale & our expertise
Financial Responsibilities
- Deliver revenue to meet targets agreed with the MD on an ongoing basis
- Keep the MD informed of any circumstances which would positively or negatively affect forecasts
- Audit profitability and deliverables against resource levels
- Ensure full compliance with all financial procedures and policies
Requirements
- Proven ability to deliver complex projects, leveraging people, resources and technology
- Deep knowledge of how data and technology can power creative and production
- A drive to showcase the importance of creative content in the context of advertising initiatives across all media, both traditional and addressable
- Solid experience managing global clients and with multiple stakeholders
- A track record in identifying addressable content opportunities and driving growth across a diverse portfolio of clients
- Entrepreneurial spirit, a can-do attitude with the ability to work under pressure
- A quality and delivery focused personality
- A Self-starter, adaptable and team oriented
- A conflict resolver, if / when required
Reporting lines and key stakeholders
This role reports to the Global Growth Lead. You will also work closely with the Global Managing Director and Global Head of Product. The role will be primarily based at our Sea Containers House office in London.
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